CLIENT
CLIENT
CLIENT
Bridge
Bridge
Bridge
DURATION
DURATION
DURATION
September 2025 - October 2025
September 2025 - October 2025
September 2025 - October 2025
TEAM
TEAM
TEAM
Jorge Molina - Graphic Design
Jorge Molina - Graphic Design
Jorge Molina - Graphic Design
Established a strong brand identity, positioning Bridge as an innovative and fresh presence in the culinary industry.
Established a strong brand identity, positioning Bridge as an innovative and fresh presence in the culinary industry.
Established a strong brand identity, positioning Bridge as an innovative and fresh presence in the culinary industry.
CONTEXT
CONTEXT
Two culinary students in Chicago founded Bridge to create experimental dining experiences, including pop-ups, catering, and dinners.
Two culinary students in Chicago founded Bridge to create experimental dining experiences, including pop-ups, catering, and dinners.
They strive to engage with the community by partnering with emerging chefs and local producers.
They strive to engage with the community by partnering with emerging chefs and local producers.
CHALLENGE
CHALLENGE
The challenge was that Bridge had no name or identity to brand itself with.
Agency consists of multidisciplinary student teams comprising talent from fields such as design, marketing, communications, film, and technology that work directly with clients to provide creative solutions.
The name originated from their mission of creating a bridge between affordable and high-quality food to the community. The logo expands on the concept, taking inspiration from the two founders and utilizing their arms connecting to represent their connection to the culinary industry and the community.
The name originated from their mission of creating a bridge between affordable and high-quality food to the community. The logo expands on the concept, taking inspiration from the two founders and utilizing their arms connecting to represent their connection to the culinary industry and the community.
SOLUTION
SOLUTION
Alongside building their brand guidelines, my team created promotional materials to support the launch of their first two events.
Alongside building their brand guidelines, my team created promotional materials to support the launch of their first two events.
Bridge needed social media posts, posters, and menus to build hype around the upcoming events. We organized photoshoots to capture the founders and their events in action to enhance brand authenticity by providing followers a glimpse behind the scenes.
Bridge needed social media posts, posters, and menus to build hype around the upcoming events. We organized photoshoots to capture the founders and their events in action to enhance brand authenticity by providing followers a glimpse behind the scenes.
EDUCATION & EXPERIENCE
Columbia College Chicago
May 2025
Graphic Design BFA
Agency Columbia
Feb 2025 - Aug 2025
Graphic Design Intern
NASCAR Street Race Chicago
May 2025 – July 2025
Event Management Intern
TECHNICAL SKILLLS
Adobe Creative Suites
Affinity
Figma
Framer
HTML & CSS
Tinkercad
EDUCATION & EXPERIENCE
Columbia College Chicago
May 2025
Graphic Design BFA
Agency Columbia
Feb 2025 - Aug 2025
Graphic Design Intern
NASCAR Street Race Chicago
May 2025 – July 2025
Event Management Intern
TECHNICAL SKILLLS
Adobe Creative Suites
Affinity
Figma
Framer
HTML & CSS
Tinkercad